Jun 12, 2009

Microsoft Bing Started well

Digg it !!!

Bing is the largest and arising serach engine from microsoft which was launched earlier this month. As per the reports Bing is the real competor to the Google Search Engine. Bing got a good solid start and now its in the second position over Yahoo.

Last week there is an increase of 8% in the clicks on ads listed next to Microsoft Corp search results by the users. If things go like this more advertisers will join hands with Microsoft within some months. Also there is an increase of 20% in the number of searches done in the Bing. These news are really bad for google. These searches may either due to the new users trying Bing or existing Microsoft Search Users increasing their searches.

As per Efficient Frontier's report the latest search engine, Microsoft Bing has captured the attention of Internet Users and advertisers. As far as microsoft s concerned , Bing is the key element for their new revenue growth through share of internet advertising market.
Efficient Frontier said Bing's new "decision engine" features, such as query-specific drill-down categories available on the top left of the results page, may be allowing consumers to more easily find more relevant results.

Anyway Microsoft bing will cause more problems for Google and wait for more war between Google and Microsoft.

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1 comments:

Marc - Strategic Consulting said...

Microsoft has managed a very good marketing campaign getting Bing out. In addition to their advertising, they have also orchestrated a widespread PR effort and are actively monitoring the buzz on the internet: Bing, Google, and Yahoo.

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